Exit polls 2012: How the vote has shifted

This interactive visualization shows how voter groups have changed their votes from 2008 to 2012. The Washington Post target the general audience by not showing exact numbers, but rather the voting pattern and trend through color and direction. They target the specialized exit polls audience with an additional, traditional table view for each state. The graphic ran on live data the night of the election, and was updated daily until poll results were finalized on Nov. 8, 2012.


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